Advisory Board Member

Peter-Paul de Goeij
Peter-Paul de GoeijManaging Director, NOGA

Peter-Paul de Goeij

Peter-Paul de Goeij is the managing director of the Netherlands Online Gambling Association (NOGA), the Dutch trade association for online gambling operators. NOGA aspires to achieve and promote a safe, responsible and attractive online gambling offering in the Netherlands. 

Next to managing director of NOGA, De Goeij is also the founder and owner of Quod Bonum Consulting, an independent Dutch IT & telecom, gambling and lottery consulting firm, drawing on his more than 20 years’ experience in the fields of general management, licence application, legal and regulatory and public affairs. 

Before starting Quod Bonum, Peter-Paul broke the local lottery monopoly and in June 2018 launched the first new lottery in the Netherlands in almost 30 years. For Lottovate parent company ZEAL Group he also spearheaded several other successful licence applications throughout Europe and he stood at the cradle of new charity lottery UNICEF-lotteriet in Norway. 

Prior to joining the ZEAL Group in February 2013, De Goeij built up an wide-ranging track record in the telecommunications industry in Europe, the Caribbean and in the South Pacific region, where he acted in various senior and general management roles with BT Group, O2, Orange, T-Mobile and Digicel Group.